With nearly two decades of experience in the dynamic world of marketing and communications, I’ve surfed the waves of innovation, always on the lookout for the next big trend. Currently helming the ship as the Director of Marketing at a top-tier healthcare solutions provider, I’ve witnessed the company’s remarkable evolution from a humble physician group to a multibillion-dollar juggernaut. Steering the course with comprehensive omni-channel campaigns, I’ve played a pivotal role in orchestrating a transformation that’s turned heads across the industry.
As a key player on the Senior Leadership Team, I’ve become a master of collaboration, ensuring everyone’s marching to the same beat and working towards shared goals. With a talented team of marketing and communications maestros under my wing, I’ve cultivated a culture of innovation where creativity flows as freely as the office coffee. As the leader responsible for both marketing and communications functions, I oversee the strategic direction and execution of all campaigns, ensuring seamless integration and maximum impact across all channels.
In my previous life as Creative Director, I not only honed my skills in wrangling wild ideas into cohesive campaigns but also led the charge in elevating brand narratives and crafting compelling stories. And before that adventure, I wore the hat of a franchisor, spearheading the growth of three distinct weight loss companies under Health Management Group. By leveraging innovative marketing strategies, I contributed to a surge in franchise interest and double-digit year-over-year revenue growth.
But let’s not get too serious here. When I’m not knee-deep in marketing madness, you’ll find me living the suburban dream with my wife, Tami, and our dynamic duo of kiddos. Oh, and did I mention our entourage of four-legged rappers? Yep, Snoop Dogg, Biggie Smalls, Dr. Dre, and Diddy keep the house jumping like it’s a VIP after-party. And when the weather’s fine, you’ll catch me chasing that little white ball around a golf course, because what’s life without a bit of challenge, right?
So, there you have it, a marketer by day, family man by night, and dog rapper aficionado all the time. Always eager to stay ahead of the curve and ready to tackle the next big thing in the ever-evolving world of marketing.
Want to learn more? Lets connect!